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Fred Perry has teamed up with Raf Simons to launch a collection inspiredby subculture and the energy of youth, with an autumn/winter 2020 rangepaying homage to London’s most famous basement, the 100 Club.
Simons, currently co-creative director of Prada, has reinterpretedclassic Fred Perry pieces and infused them “with the sensibilities of hiseponymous line” and decorated them with images from the 100 Club Storiesbook published by Fred Perry and Ditto.
In a statement, Fred Perry explains that Simons has brought his own“distinctive design approach to Fred Perry archive styles,” reworking itspique polo shirt with digital photographs from the book and a detachablespecial Raf Simons branded pin badge.
Other highlights from the collaboration include oversized woven shirtswith various patches, a chunky knit that is also oversized, with fixedpatches on the back and sleeve, and a long wool coat that has a relaxedfit, similar to the Raf Simons mainline collection.
There is also an olive-green parka with detachable fleece liner andsweatshirts with dropped shoulders and print and logo applications in acolour palette of black, red, blue, and white.
The full Fred Perry x Raf Simons collection launches on September 17 andwill be available from Fred Perry online.
Images: courtesy of Fred Perry